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Communications

The APS Communications Office provides a variety of services including media relations, crisis management, internal and external communications, content for APS.edu, social media, photography, and video production.

Quick Links

Here’s How We Help

Student, School, and Parent Support

  • District messaging through a variety of means including 
    • APS.edu, the district's website
    • The Core weekly newsletter
    •  Open Book monthly podcast
    • Social media including Facebook, Twitter, Instagram, and YouTube
  • Content management of website homepage and news pages  
  • In-house graphic design 
  • In-house video production
  • Marketing and promotion of district events    
  • On-hold phone messaging
  • Clearinghouse for vendor marketing to students and families
  • Students of the Week and other student recognitions and honors 

Staff Support

  • Crisis management including on-site advisement, media management, and emergency notifications
  • Perspective weekly employee newsletter
  • Employee intranet news content
  • Staff training in media relations, social media, and web content 
  • Customized media relations training  
  • All-user emails
  • Teachers of the Month and other staff recognitions and honors
  • Marketing assistance for school and district events and initiatives 

Strategic Guidance and Support

  • Communications guidance, direction, and support to the superintendent, Board of Education, leadership team, departments, principals and schools
  • Daily media management, monitoring, and outreach 
  • Radio and TV script-writing

Community Relations

  • Collaborate with community partners including City of Albuquerque, Albuquerque Police Department, U.S. Department Education, Council of the Great City Schools, Greater Albuquerque Chambers of Commerce, National Weather Service and dozens more
  • Superintendent search communications and outreach
  • Facilitate school visits by elected officials including the governor and mayor
  • Promote bond/mill levy elections

Marketing & Enterprise

  • APS wall calendar – a partnership with Albuquerque the Magazine
  • Electronic billboards – a partnership with Clear Channel Outdoor Web advertising
  • Stadium naming rights – a partnership with Nusenda Credit Union 
  • In-house design and creation of brochures, flyers, mailers, presentations, advertisements, annual reports programs and other collateral materials at no cost to the district

Support for APS Education Foundation

  • Gold Bar Gala
  • Superintendent’s Cup golf tournament
  • Selfless Seniors
  • Teachers of the Month and Students of the Week
  • Grants 

Visit the APS Education Foundation.

Contact Information

Let's Talk!

Main Phone: (505) 881-8421
Fax: (505) 872-8864
 Email: communityrelations@aps.edu

Mailing Address:
P.O. Box 25704 Albuquerque, NM 87125-0704

Physical Address:
6400 Uptown Blvd. NE Suite 630 East Albuquerque, NM 87110 Map